Track Amazon Performance
Do you know what your data is saying?
Uncover the true story and make data driven decisions.
Enceiba is truly an extension of our team. I recommend Enceiba without reservation to any B2B company seeking to understand and take advantage of their Amazon opportunity."
Roddy Dowd
Head of Ecommerce and
Business Development.
Amazon Seller Metrics
Reporting & Data Analytics
Track & Optimize B2B Amazon Sales Performance
It’s not always easy to understand how your products are performing on Amazon. Sales and revenue don’t tell the whole story.
Enceiba’s Reporting and Analytics solution for the Amazon platform delivers actionable insights so you can optimize your sales and make better decisions.
We Make It Make Sense
You are swimming in data, and it can be difficult to sort out what’s important.
That’s why we work to make it easy with the Enceiba Amazon Scorecard, which includes:
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Ongoing gap and opportunity scoring
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Content performance analysis
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Channel monitoring and reseller reporting
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Account health monitoring and enhancement recommendations
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Inventory monitoring and stocking recommendations
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Traffic analysis, including paid and organic traffic to listings
Leverage Our Amazon Expertise
Want to have an in-house Amazon seller metrics expert? We’ve got your covered!
Enceiba’s Amazon experts can provide your team with comprehensive training and ongoing analysis. We help you understand what metrics to focus on, how to obtain the right data that feeds those metrics, and how transform all of it into actionable insights. Hands on and customizable, we can help you grow your internal Amazon capabilities.
Amazon Seller Metrics Frequently Asked Questions
What are Amazon seller metrics and why do they matter?
Amazon seller metrics are the performance indicators Amazon uses to evaluate your account health and sales effectiveness. These include metrics like Buy Box win percentage, order defect rate, advertising performance, market share, reseller monitoring, B2B performance, conversion rate, traffic, and customer feedback, amongst many other metrics. For B2B sellers, tracking these metrics and benchmarking performance against peers, industry averages, and business plan goals is essential to maintaining visibility and long-term success on the channel.
How can I track my Amazon performance effectively?
To track your Amazon performance, you need a combination of native Amazon tools (like Seller or Vendor Central reports and Brand Analytics) and third-party analytics platforms. Enceiba integrates Amazon’s API with proprietary dashboards that provide real-time insights into your sales, advertising ROI, inventory health, and more—so you can make smarter, faster decisions.
What kind of Amazon seller metrics does Enceiba monitor?
Enceiba tracks a wide range of Amazon seller metrics, including: --Sales velocity and revenue trends --Advertising performance (ACOS, ROAS, TACOS) --Buy Box win rate --Conversion rate Traffic --Inventory levels and stockouts --Customer reviews and ratings --Content health and listing quality --Channel conflict indicators and unauthorized seller activity
How does Enceiba help B2B companies track Amazon performance?
Enceiba provides custom reporting dashboards and expert analysis tailored to B2B needs. We don’t just report numbers—we interpret them in the context of your business goals. Whether you're trying to grow revenue, reduce channel conflict, or improve operational efficiency and profitability, we help you track Amazon performance in a way that drives results.
What are the benefits of working with Enceiba for Amazon analytics?
Working with Enceiba, clients gain: --Clear visibility into what’s working—and what’s not --Faster response to performance issues --Better alignment between Amazon activity and business KPIs --Confidence in data-driven decision-making --A partner who understands the nuances of B2B Amazon selling
How do I get started tracking my Amazon performance?
It starts with speaking to our expert Amazon consultants. Whether you need sharper insights into your seller metrics or a more scalable performance dashboard, we're ready to help you make smarter decisions with confidence.
What is the cost of tracking Amazon seller metrics with Enceiba?
Enceiba Amazon Seller Metrics services are offered on a fixed price basis. The specific cost will vary based on your specific scope and requirements. Please contact Enceiba to discuss pricing.
